news.com.au says, if it matters to you....
By Tony Bosworth in Media News on Tuesday, 04th March 2025 at 4:03pm...then it matters to news.com.au, is the tagline of the new consumer campaign from News Corp for its very popular online news service
news.com.au says it's a "bold new campaign" and it is "reinforcing its role as Australia’s go-to source for everything that matters, from news, entertainment, and sport to the stories shaping our lives".
The campaign has been created in partnership with News Corp Australia's in-house agency, Roller, and highlights how, again according to the company of course, news.com.au delivers, "trusted, up-to-the-minute coverage that keeps Aussies informed and entertained. It leverages the strength of news.com.au’s distinctive brand, featuring fast-paced, dynamic, and visually striking creative, brought to life through animation and motion graphics".
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