MKTG Sports and Entertainment launches PR division, strengthens team with new hires
By Pragadish Kirubakaran in Marcoms News on Wednesday, 20th March 2024 at 4:20pmDentsu's MKTG Sports and Entertainment has unveiled a new PR and talent marketing division to enhance communication campaigns, manage media relations, and provide strategic talent management for client campaigns, among other services.
Led by PR expert Stephanie Rudnick, the division will offer comprehensive support to the agency's consulting, creative, events, and production teams, ensuring cohesive and impactful campaigns. Rudnick brings extensive experience, having previously led PR for Angel City Football Club in LA and the US Spring Gridiron League, the XFL.
Matt Connell, APAC MD of MKTG Sports and Entertainment, expressed confidence in the new offering, highlighting Rudnick's market understanding and network as valuable assets.
"Our Sports PR offering, led by Steph Rudnick, is pois...
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