Allen named as Finder's head of publishing innovation

By Craig Daveson in Media News on
Finder officially announced the hire of Danny Allen today, who has taken on the title ‘head of publishing innovation’.
 
Most recently, Allen has worked as head of product and innovation at Allure Media where he oversaw the likes of Gizmodo, Lifehacker and Kotaku both in Australia and the US.
 
Finder co-founder Fred Schebesta said that Allen would work to spearhead new publishing projects and maximise the opportunities of new initiatives at the company.
 
“Finder continues to forge a global presence and intends to become the world’s go-to destination for comparing,” said Schebesta.
 
“Danny has a unique skillset combining editorial with commerce, which is crucial in taking us to the next level.”
 
“He has led some of Australia’s finest partnerships and publications to be where they are today, and brings with him a wealth of experience in both the realms of media and technology.”

Fellow transplant, former Lifehacker editor and now Finder editor-in-chief Angus Kidman said he is excited to be working alongside Allen once again.
 
“Danny is incredibly good value and well-revered within the industry. His skills, knack for creativity and innovative thinking will be a great addition to the Finder publishing team,” Kidman said.
 
Allen added that he is excited to continue his work in exploring what is possible by merging commercial and editorial content at Finder.
 
"As Managing Editor and Publisher of Gizmodo, Lifehacker and Kotaku -- then Head of Product also across Business Insider and POPSUGAR -- I've been fortunate enough to help pioneer Allure Media's native editorial, content-to-commerce and syndication partnerships over the last six years,” said Allen.
 
“I'm excited to bring that mix to Finder, which shares my guiding belief that great things happen commercially when you respect, inform and inspire your audience.”

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