Theory Crew recruits four fresh clients and new employee
By Jonas Lopez in Marcoms News on Thursday, 18th October 2018 at 12:47pmMelbourne PR agency Theory Crew added four new clients and former Bauer Media writer Jennifer Aitken to its ranks.
On the consumer electronics front, Theory Crew will tackle media relations and brand awareness for Master & Dynamic and PURE. Master & Dynamic is a New York-based manufacturer of high-quality earphones, headphones, and speakers, and is slated to start selling products in Australia next year. Theory Crew’s remit for PURE is focused on the media rollout of its new Discovr smart speaker.
Melbourne bag maker Crumpler is working with Theory Crew to engage non-traditional influencers and the creative community.
Financial planning company Lifewealth Group is tapping Theory Crew to assist in media relations for its thought leadership programmes.
“We’re t...
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