The Daily Aus undergoes comprehensive brand overhaul
By Pragadish Kirubakaran in Media News on Tuesday, 23rd January 2024 at 5:28pm
The Daily Aus, a social-first news service, has announced a comprehensive brand refresh today. This update, created by creative agency Hatrik House marks the first major image overhaul since its inception over six years ago by founders Sam Koslowski and Zara Seidler.
The brand refresh includes new fonts, colours, logos, and most notably, the introduction of a new tagline: ‘now it makes sense’.
Sam Koslowski, Co-Founder of The Daily Aus, expressed his enthusiasm about this significant milestone.
“This is an incredibly exciting moment for TDA. When we started out six years ago, we quickly chose some colours, got a friend to draw a logo, and just ran with it. It’s been amazing to see how familiar the brand has become for our audience of now nearly two million Australians every m...
To continue reading this article...
More Media News
PR teams honoured at CPRA Golden Target Awards
By Staff Writers in Media News on Monday, 21st September 2026 at 7:58am
Zaharov-Reutt fronts new consumer-focused TV show
By Will McLennan in Media News on Monday, 21st September 2026 at 7:45amUpfront: Safety system under fire, Blue Mountains horror stabbing, PM takes on AI.
By Staff Writers in Media News on Monday, 21st September 2026 at 5:59am
UP police book journalist, five others over alleged misleading posts on Shamli conversion case
By Meena R. Prashant in Media News on Friday, 18th September 2026 at 3:51pm
TODAY’S TEN: 2,487 ‘dead’ Odisha workers found drawing rations, 34 unnatural deaths flagged in Manipur relief camps
By Staff Writer in Media News on Friday, 18th September 2026 at 3:04pm
Upfront: Three more hikes?, Backpacker ballot bombshell, Removed by text.
By Staff Writers in Media News on Friday, 18th September 2026 at 5:55am
Insider: NZ Herald’s Fulcher shares what makes stories tick
By Will McLennan in Media News on Friday, 18th September 2026 at 7:50amMedia news latest
Marcoms news latest