Swiss Military names Compass as India PR partner
By Staff Writer in Media News on Friday, 20th March 2026 at 1:26pm
Swiss Military has appointed Compass Communications as its strategic communications partner in India, as the global lifestyle brand sharpens its focus on the country’s evolving luggage and travel accessories market.
The partnership comes at a time when Swiss Military is streamlining its portfolio to strengthen its positioning in the premium lifestyle segment, particularly in travel gear.
Commenting on the development, Anuj Sawhney, Managing Director, Swiss Military, said the brand is focusing on delivering products that combine functionality with premium aesthetics. He noted that shifting travel trends among Indian consumers have prompted the company to deepen its presence in the luggage and travel accessories space. Compass Communications strategic expertise will help amplify the br...
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