I.M.A adds muscle to client rosterBy Pragadish Kirubakaran in Marcoms News on Friday, 01st September 2023 at 1:14pm
Business-to-business (B2B) marketing consultancy I.M.A, has added Allied Express and Engineering Consultancy Snowy Mountains Engineering Corporation (SMEC) to its client roster after going through several rounds of competitive pitches.
I.M.A will handle strategic marketing for Allied Express, aiming to support its growth and unique freight offer. For SMEC, I.M.A will focus on growing the company into a global brand.
Jake Cush (pictured), Group Account Director at I.M.A said he was delighted to add the iconic brands to his agency’s portfolio. "We love working with smart and ambitious market leaders open to bold ideas."
Michelle McDowell, Managing Director of Allied Express, claimed entrepreneurial spirit and innovation are in the company’s DNA.
"We needed a marketing consultancy tha...
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