Algorithm Blues: How newsrooms navigate the highs and lows of digital visibility
By Suganthi Marimuthu in Media News on Tuesday, 22nd April 2025 at 6:26pm
In the social media age, journalists and content creators are increasingly shaped by an algorithm that rewards instant engagement and then vanishes without a trace. Posts may surge with visibility one day, only to disappear the next, forcing even traditional newsrooms to rethink how they tell stories online.
“We’ve just started exploring digital media, so right now, we’re more in the learning phase than trying to keep up with algorithm pressure,” said Mohamed Ameen M, journalist at Industrial Economist Magazine. “If a post isn’t quick, eye-catching, or aligned with what the algorithm favours, it likely won’t get much attention. We’re paying close attention, learning how to create content that performs well without losing the essence of what makes our work meaningful.”
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