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TV Garden Expert And Richgro Sow Seeds Of Partnership

Announcement posted by Richgro 20 Nov 2018

Richgro, one of Australia’s best-known garden brands, and TV horticulture expert Charlie Albone are joining forces, and the country’s gardens are set to benefit!
Albone, best known as co-host of Foxtel’s much-loved Selling Houses Australia, is a passionate landscape designer and has been winning over audiences for more than a decade with practical advice on improving outdoor areas.

The award-winning presenter and designer is working with Richgro to create a range of educational resources to help at-home gardeners troubleshoot a variety of common problems.

It was more than just Richgro’s 150-strong product range – consisting of everything from fertilisers to soil conditioners, potting mixes, water savers and plant protection – that encouraged Albone to establish the partnership, it was also the family-owned company’s approach to doing business.

“I’ve been using Richgro products for years – they’re well-made and consistently deliver results, however, what I really like about the company is that the people behind it genuinely care, both about their customers’ gardens and about the environment,” Albone said.

With a series of explainer videos, blog posts and newsletter articles due to launch over coming months, Richgro’s National Marketing Manager Heath Okely described the partnership as exciting for Richgro customers.

“We know our customers are generally looking for solutions when they hit the gardening aisles of their local garden centre or hardware store, so we thought ‘how can we give them even greater confidence in their choices?’ Getting someone like Charlie, who is so knowledgeable and has such a down-to-earth way of explaining things, seemed to be a good way to do that,” Okely said.

Fans of the TV star and gardening enthusiasts alike can have Albone’s advice delivered direct to their inbox monthly by signing up to Richgro’s monthly newsletter at richgro.com.au.

Charlie's top picks for summer

Ezi-Wet Granules

“The most overlooked part of gardening is the importance of good soil health in the garden. Your soil is everything to your plants and they can only ever be as good above ground from what they get under the ground. The best part about soil is it’s easy to improve! The Ezi-Wet Granules are a must-have for anyone looking to create a waterwise garden or protecting your garden from the summer heat. You spread it like you would a fertiliser, then water it in. It encourages the water to get right down to the roots of the plants or lawn and helps to prevent run off and dry patches.”
Sizes: 5kg (RRP: $11.99) | 10kg (RRP: $18.99)
* Also available in liquid concentrate and ready to use

Richgro Pine Bark / Hard Wood Mulches

“Mulch is a great way to make your garden look much tidier but it also breaks down to improve your soil; It slows the rate of water into the soil to make it more effective and then helps to lock it in there so it doesn’t evaporate so quickly. You want something that both looks good and performs well in terms of protecting your garden from the summer heat and I find Richgro’s Pinebark and Hard Wood mulches tick both those boxes.”
Sizes: 40L (RRP: $8.98) | 70L (RRP $15.98)

Black Marvel Premium Fruit and Citrus Plant Food

“Every garden should have a citrus tree of some sort, they have stunning glossy green leaves, the blossom smells amazing and the fruit looks great and is fantastic in the kitchen. I use Richgro Black Marvel as a regular feed for my citrus, as it’s drawn up and used in the plant as quickly and easily as a liquid feed. The black colour comes from the iron coating that gives the plant glossy green leaves and it’s perfectly balanced with potassium and to ensure your plants get the right nutrients when they need them.”
Sizes: 2.5kg (RRP: $9.99) | 5kg (RRP $18.99) | 10kg (RRP $32.99)

Black Marvel Premium Rose Food

“Flowers – and roses in particular - are our prize for all the labours of weeding, turning the soil, watering and mulching and they make gardening exciting and intoxicating. They are undeniably great, but the real trick is to make them amazing - and that all comes in the groundwork. I love a rose specific fertiliser such as Black Marvel Rose Food. This is a great fertiliser as its been made to give flowering plants such as roses, hibiscus, wisteria, camellias and azaleas the balance of nutrients they need to do their best. Black Marvel also has a good level of potash, which I’ve found gives larger, more impressive bloom thanks to the potassium building strong cells in the flowers.”
Sizes: 2.5kg (RRP $8.99) | 5kg (RRP $16.99) | 10kg (RRP: $28.99)



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About Richgro

Passionate about helping Australian backyards thrive, Richgro has been manufacturing premium garden products for more than 100 years.
Today its range encompasses fertilisers, soil conditioners, potting mixes, water savers, and plant protection products and Richgro products are available in leading garden centres and hardware outlets throughout the country.