Xero Australia reaches 100,000 customers

MEDIA RELEASE

Xero Australia reaches 100,000 customers

26th February, 2014

Accounting software company Xero is thrilled to announce it has reached the milestone of 100,000 paying customers in Australia, up from 75,000 at 30 August 2013.

Australian customer numbers have grown by two and a half times at the same time 12 months ago, and include nine of Australia’s top 10 accounting firms.

Melbourne furniture designer Anton Gerner, was one of the first customers to use Xero in Australia and is still a Xero fan. “I was impressed with Xero from the get-go,” he says. “I’m involved in every aspect of crafting furniture, so I don’t have a lot of time on my hands. Xero makes my life so much easier and more productive.

From materials to accounting software, my business philosophy is to source the best suppliers in their respective fields and continue to work with them over time. Xero is certainly one of those partners, which is why I am happy to proudly endorse what they do. Because at the end of the day, Xero transformed how I did business when I first started using it, and it continues to do so years later.”

Chris Ridd, Managing Director of Xero Australia, says, “We have seen a real shift in accountants, bookkeepers and small business owners wanting to use a pure cloud based accounting solution to manage their finances. Our customers are tired of managing software installs and paying for the required hardware upgrades that typically follow new releases. When they switch to Xero, it’s the last update they ever have to do.”

“It is been an amazing journey for me personally over the past three years. When I think back to when I started where we had less than 5,000 customers and only 180 accountants and bookkeepers promoting Xero, our rapid growth over that time has been quite humbling.” Ridd adds, “Our strategy is to be the leader in online accounting software. We’re disrupting the accounting landscape with our innovation, putting out new releases for our core product every three to four weeks. The opportunity in front of us is massive.”

The customer numbers milestone comes off the back of its record breaking annual February roadshow, where the registered number of attendees totalled 5,500. It was the biggest accounting and bookkeeping roadshow in Australia. In a campaign that was pre-announced at the roadshow, Xero will be offering 10,000 free conversions for partners in Australia to switch to Xero from competitor accounting software packages. This campaign will launch April 2014.

ENDS

For more information contact:

Chris Ridd

Managing Director, Xero Australia

chris.ridd@xero.com

0414 987 026

Marina Holmes

Marketing Communications Manager

marina.holmes@xero.com

0416 663 396

About Xero

Xero provides beautiful, easy to use online accounting software for small businesses and their advisors. The company now has over 250,000 customers in more than 100 countries around the world and is listed on the NZX and ASX.

See http://www.xero.com