Announcement posted by Montague 28 May 2024
Leading Australian fresh produce business, Montague and it's yello® growers, are currently harvesting yello®, set to hit shelves on May 20, 2024.
yello® apples are notoriously difficult to grow, however, Montague and its network of growers have worked tirelessly all year, resulting in an exceptional harvest season for 2024.
This year the total harvest is anticipated to reach approximately 2,000,000, with Montague and its network of growers proud to oversee over 36,5000 trees growing the yello® variety. Each tree is expected to yield approximately 100 juicy apples.
Exclusively grown and managed by Montague in Australia and its Victorian growing partners situated in Pakenham, West Gippsland, Drouin, Yarra Valley, and the Mornington Peninsula, yello® is currently only grown in these select areas with limited amounts yielding each year.
Featuring a yellow skin and cream-coloured flesh, yello® is known for its complex flavour profile with hints of pineapple and pear. The delicious fruit offers the perfect blend of sweetness with tropical notes, making it unique.
Customer sentiment for yello® is extremely positive, highlighting the variety's exotic aroma and features that make it a rarity and a must-try for all apple lovers. Perfect with exotic spices, ginger, curry, and chutney or with sweet-and-sour dishes as well as with veined cheeses or hard cheeses.
yello® apples originated from the Nagano Research Centre in 1983, as a delightful fusion between a Golden Delicious and Senshu apple. The glorious blend of varieties, positions yello® as a similar variety to that of a Shinano Gold; another yellow-hued variety native to Japan.
yello® will be available for a limited time from May 20th to early September, or until stocks last.
Find this variety at selected greengrocers and Costco locations. For more information on this variety, visit the Montague website.
Link to imagery: HERE
For more information:
https://montague.com.au/fruits-and-beverages/apple/yello/
Montague enquiries:
Angela Bracken, Senior Marketing Manager
e: angela.bracken@montague.com.au