Phil Sim is the co-founder, managing and editorial director of MediaConnect. MediaConnect enables better media relations through online portals (ITJourno & MediaConnect), events as well research & consulting. Sim is a respected former IT editor and journalist, with particular experience and knowledge in the online publishing arena. He was previously director, digital communities at IT publisher IDG Communications where he was responsible for the company's portal strategies.Â Sim has seven years experience as an editor and journalist. He was editor-in-chief of Australian Reseller News. Prior to that Sim was editor of Network World magazine and a Computerworld editor. Twice awarded AITS IT Writer's awards and a five-time finalist, Sim was voted Most Humorous Writer in 1999 and Most Controversial Writer in 1997. He was also a finalist for Best Investigative Writer in 1996. ITJourno was awarded Best Electronic Publishing Launch at the 2001 Bell Awards.