WPP AUNZ lands Bankwest
By Jonas Lopez in Marcoms News on Friday, 01st December 2017 at 1:53pmThe WPP AUNZ group has signed on as Bankwest’s official creative and communications handler.
The agency won over Bankwest after a recent pitch alongside several agencies including incumbent client agency Host/Havas.
Whilst Ikon Communications — a WPP member-firm — will still work with Bankwest, the new partnership allows the bank access to every outfit under the umbrella such as Ogilvy Sydney, The Brand Agency, PPR, and PLAY Events.
“We’re excited by the opportunity to broaden and deepen our relationship with Bankwest through the development of this unique agency model, it’s about giving the team access to the best talent wherever it sits in the group, without the complexity of managing multiple agency relationships,” said WPP AUNZ CEO Mike Con...
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