Shepparton kicks off local footy show

By Selim Unutmaz in Media News on

Victoria-based newspaper publishing company Shepparton News began streaming the 4 year-running local footy show last week.

Hosted by Goulburn Valley football identities David “Foxy” Fox and John “JR” Ryan, the show was initially launched in 2013 and aired until last year, when Shepparton News saw the opportunity to expand its horizons.

“Foxy and JR covered the show with GVFL since 2013, but the league decided not to go with it again at the end of last year.”

“We (Shepparton News) brought in our website in September, and thought that we should aim at bringing the show there for more exposure.”, said Shepparton news sports editor, Oliver Caffrey.

With the new website at hand, the news team has begun channelling various other local leagues - including netball leagues - and has also introduced live streaming as a way to gain more coverage and publicity.

“The old show was only on Youtube, and focused primarily on GVFL - but the new show will cover all leagues within the Goulburn Valley, while mainly focusing on the GFVL.  We’re also covering a series of netball leagues.”

“The new website has given us more room for video. We’re actually livestreaming the Picola and District Football League’s south east and north west grandfinals at the end of the year. We’ll also have commentators - most likely foxy and jr - reporting live.”

The project, a major transformation from its original form, developed out of a basement-style recording environment into its own entity with a fresh set-up at Shepparton News.

“Mcpherson Media Group’s managing director, Damian Trezise was the one pushing it ahead, getting in all of the equipment- whereas previously the show had a pretty basic set up working out of the GVFL office. Peter Krutop worked on the set design with Haig Lindsay.”

Caffrey believes that the company’s use of video coverage on its website is due to the fact that it is a dynamic and independent body, and hopes Shepparton News to lead the trend in news videos going on-site.

“The way Fairfax are going, I can see them increasing their online presence. Maybe other newspapers can look at us and do something similar.”

Despite only launching last Thursday, Caffrey said that the program’s launch has proven to be a great success, with an overwhelming amount of positive feedback so far.

“We’ve already had a lot of feedback through twitter, facebook and the website. It’s all been very positive. There have been a few nerves around the office, but it’s gone better than expected for the first show.”

As for future endeavours, Caffrey mentioned the possible prospect of introducing a variety of other leagues to the refaced footy show.

“I think there’s definitely room for women’s football. There’s a new women’s league starting around here, and cricket australia are offering more money for women’s cricket.”

“I’d like to get some of that into the show when it begins aswell, but at this stage i think we’ve got the balance right.”

Membership privileges

  • Read and comment an all stories
  • Weekly digest of media and PR news (optional)
  • Post media releases to PRWire newswire
  • Advertise job vacancies
  • List your business in our PR directory


Please note that Influencing is used EXCLUSIVELY by media and influencers, as well as professionals who manage marketing and communications within their organisations, so we need a work email address.

More Media News

McLean leaves ELLE

By Jonas Lopez in Media News on

Sara McLean has stepped down from ELLE magazine.

McLean went into freelance work this month as a copywriter and content writer focusing on health, lifestyle, and beauty issues. She was with ELLE for all of 2017 as acting beauty and fitness director. The publication has not named a successor, but arranged for all correspondence to be sent to Janna O’Toole.

Except for an 18-month run as GRAZIA Australia’s beauty editor starting in 2015, McLean has been working for Bauer Media Australia starting with Dolly magazine as beauty editor in January 2011. She graduated from Swinburne University of Technology in 2010, earning a bachelor of media and communications degree.

Keep in touch with McLean at LinkedIn.

Endacott goes into content marketing

By Jonas Lopez in Media News on

Michelle Endacott has joined into the content marketing community with a new role at Medium Rare Content Agency.

She signed up with Medium Rare this month as an editor after ten years with the Bauer Media Group, where she was managing editor of The Australian Women's Weekly. She had previously served just as long with New Idea magazine.

Endacott is a BA Communication and Management graduate of the University of Central Queensland, finishing at high distinction in 1992.

Keep updated with Endacott at her LinkedIn profile.

Waddington starts at Nine

By Jonas Lopez in Media News on

The new year has become a new beginning for Markeeta Waddington, this time at Nine Network.

Waddington joined early this month as an associate producer, with one of her first stories profiling two seven-year-old twin sisters whose striking beauty had left their mother inundated with suggestions about putting them into modelling.

Waddington came over from Bauer Media, where she spent most of the past six years in various capacities, the last being health and lifestyle editor at Yours magazine.

Keep in touch with Waddington on LinkedIn.

Rapana joins WHIMN team

By Jonas Lopez in Media News on

Jessica Rapana is now with NewsCorp Australia’s WHIMN website.

The WHIMN staff reported that she came aboard as news editor. She confirmed the appointment in a Tweet.

Before signing up at WHIMN, Rapana worked at 9Honey for over a year. Her last stint with NewsCorp Australia was with the North Shore Times. She graduated from the Victoria University of Wellington with a BA International Relations and Affairs, Communication and Media Studies degree and continued there studying law before following up with postgraduate journalism studies at Massey University.  

Stay in touch with Rapana on Twitter and LinkedIn.

ABC Radio introduces regional current affairs show

By Jonas Lopez in Media News on

ABC Radio is hitting the airwaves with a new weeknight current affairs show for the regional market.

Premiering at 6:05pm on January 22, 2018, the 25-minute “Australia Wide” will feature stories from the ABC Regional network and its national rural and regional reporting team. The content will be geared for people living in rural and regional Australia. The ABC studios in Perth will facilitate the production, with Sinéad Mangan as presenter and Bridget Fitzgerald as producer.

Radio National and ABC Radio Australia will run replays each weeknight at 7:35pm.

“The launch of Australia Wide gives those living in local communities a stronger voice in national conversations and builds on our commitment as Australia’s national broadcaster to reflect the whole of Australia in our news and information,” said ABC Regional director Fiona Reynolds.

Smith leaves Women’s Health

By Jonas Lopez in Media News on

Rachael Smith has concluded her run as digital brand manager at Australian Women's Health.

AWH’s parent firm, Pacific Magazines, has yet to reveal the reasons for her departure, but has not appointed any replacement personnel. The company has arranged for her correspondences to be sent to Zoe Lassig (Pacific Magazines lifestyle digital chief), Alison Kirkman (brand manager, Better Homes and Gardens), Michelle O’hanlon (brand manager, Home Beautiful) and Ange Crotty (national integration manager, New Idea).

Smith joined AWH as digital content manager in January 2016, moving up to brand manager the following year. She previously managed marketing and content at NOVA entertainment and SCA.

Follow Smith on LinkedIn.

Greste to join UQ faculty

By Jonas Lopez in Media News on

Peter Greste is coming to the University of Queensland (UQ) faculty.

The university announced that the Latvian-Australian reporter signed a four-year deal as UNESCO Chair of Journalism and Communication at the UQ School of Communication and the Arts. He will officially begin working next month.

“Charged with threatening national security and held in solitary confinement and detention for 400 days, Mr Greste himself became a victim of the ever-present dangers to journalists seeking to establish and report facts. By bringing a leading practitioner into the classroom as an advocate for the fundamental principles of free speech and a free press, we are helping prepare students to work with passion and integrity in a rapidly changing media landscape,” said UQ vice-chancellor/president Professor Peter Høj, referring to Greste’s 2013-2015 incarceration in Egypt.

“It’s an honour to take on this wonderful new job. I will be teaching, but also engaged with

More News latest

InsideOut partners with Briggs & Stratton
InsideOut PR is revving up client work for Briggs and Stratton Australia. ... Show more

Viva! welcomes F/NE to GlobalHealth PR
VIVA! Communications client GlobalHealthPR has included South African agency F/NE as a member-partner. ... Show more

Bio-Oil on Red Agency client list
Red Agency is the new PR provider of topical product Bio-Oil.

Cannings Purple welcomes new CEO
Annette Ellis is the new CEO of Cannings Purple.

Agent99 lands Product of the Year service deal
Agent99's ties with Product of the Year Australia is now long-term.