iD Collective launches dedicated New Zealand armBy Pragadish Kirubakaran in Marcoms News on Thursday, 26th October 2023 at 5:04pm
iD Collective, a full-service communications agency, has expanded its operations with a specialised branch in New Zealand.
Sarah Carty has been appointed as Communications Director for New Zealand, focusing on business development, expanding the client portfolio, and growing the agency's international presence.
Carty possesses nearly a decade of PR and communications experience, having worked with notable clients such as MECCA, Cadbury, UNIQLO, Kmart, and Adidas. Initially beginning her career in Australia, she transitioned to New Zealand, leading campaigns in both markets.
On her new role, Carty stated she was “thrilled to build iD’s footprint in New Zealand” and was looking forward to “evolving the brand and building the team.”
“The New Zealand market is a unique mediasca...
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