Blackie McDonald lands new accounts and staff

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First Five Rungs taps new leadership

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New Zealand Comms Council industry support group the First Five Rungs has selected new leaders.  Becky Dawson of Mango Communications will succeed Lloyd Thomason of TRA as the chair of the executive committee. In turn, she will vacate her deputy chairperson seat to Zoë Macdonald-Mair of Quantum Jump. Macdonald-Mair was previously the executive committee secretary and ran secretarial work for First Five Rungs’ Auckland team. Bridget Welsh of OMD will take over the latter role.  The group also added Emma Hopgood of Mango, Tate Boden from VMLY&R NZ, and Jeremy Sinniah of Clemenger BBDO as new members. Hopgood is based in Auckland while Boden and Sinniah are in Wellington.  Dawson was upbeat on the new challenges the group will face in 2022. “I’m extremely honoured to step into the role and fill the big shoes left by Lloyd. We have a raft of exciting initiatives coming in 2022 and I couldn’t be prouder of the team’s passion and energy. The last two years in a pandemic

New hires in at Clear Hayes

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Communications agency Clear Hayes Consulting has added fresh talent to the team, reported B and T. Annie Standen comes aboard as communications and PR specialist. She returned to Australia after seven years in New Zealand, where she handled PR and media relations for Leverage, Lily and Louis, Auckland Tourism, Events and Economic Development, and Royal Caribbean Cruises, plus her own PR agency in Auckland.    Akansha Singh takes up a content strategist role. She recently finished four years at Telum, where she was a content executive. “We’re delighted to welcome both Annie and Akansha on board to bolster our growing team here at Clear Hayes Consulting. Both are incredibly talented and smart operators who bring a high level of expertise and experience and are already delivering creative, interesting and highly effective solutions to our clients,” said Clear Hayes principal Alex Hayes. “It’s an incredibly exciting time for the media and marketing industry as we enter a n

Five by Five Global welcomes new staff

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The Five by Five Global agency blossoms into spring with four new staff members. Nigel Powell is in as business manager, bringing with him over 40 years’ organizational experience from being tour manager of Frontier Touring Co, working closely with the late founder Michael Gudinski. The move is Powell’s first foray into the communications circuit.  “As Michael Gudinski’s right-hand man for several decades, Nigel’s life experiences read like a dream to me. He’s a fixer, a do-er, and gets shit done. He organises and does things properly: old school to the core, I cannot be more complimentary than that. I’m sure our office will run like a well-oiled machine when we are all back together under one roof,” said Five by Five managing director Matt Lawton. Tiffany Gozal is onboard as designer. A graduate of UNSW, she recently finished up a year as lead graphic designer with RALLY4EVERAUS. Dan Craig signs up as art director, fresh from four months in a similar role with DDB

Mint Partners welcomes new account director

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Integrated communications agency The Mint Partners has hired Nicole Craig as the new senior account director.  Based at the agency offices in Paddington, Craig brings with her 15 years of experience in communications strategy development, influencer management, and partnerships in lifestyle and luxury accounts.  She was previously employed at Sydney agencies EVH, BLACK Communications, and Merivale, plus a British luxury boutique hotel chain.  “Nicole’s credentials are outstanding, she holds long-term client and industry relationships, a strong affinity with the luxury market and a demonstrated track record for delivering valued results. Her strategic and results driven skills will enhance our client results and future direction for the agency,” said agency managing director Brett Galvin. Follow Craig on LinkedIn

Bastion Experience taps new brand partnerships director

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Strategic partnership, brand, and experiential agency Bastion Experience has appointed James Bartold as its new group director for brand partnerships. He will lead Bastion Experience’s efforts in building a client’s brand development and negotiating with prospect campaign stakeholders.  Bartold came in from AFL club North Melbourne FC, where he served four years as commercial and strategy manager and most recently, as sponsorship, commercial, and strategy head.  He also worked as a reporter with the AFL and ABC, and consulted at ZED Management, to help secure new sponsors for the team and the AFL/AFLW in general.  “As brands’ objectives have shifted; sponsorship assets and opportunities have also been disrupted, providing a wealth of new ideas and integration opportunities that can resonate and leave a long-lasting impression. I am excited to be a part of a leader in the space that can help brands navigate the breadth of opportunities and provide solutions which build ge

Coote Connex earns fresh clients

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Lifestyle communications agency Coote Connex is starting the week with two new clients. Carrie Atelier produces high-quality solid-metal handbag table hooks. They are available in silver, rose gold, and yellow gold, plus a limited-edition yellow gold release with diamonds. Coote Connex is also linking up with international haircare and skincare products company MONAT, which is preparing to enter the Australian market. The company takes pride in all-natural, vegan products

Little Train adds new clients

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PR/marketing agency Little Train Creative is chugging along with four new clients. For the tech practice, Little Train will run the account for X2M Connect, a new IoT monitoring solutions company for the water and gas utility sectors.  AddendoVault is a digital platform designed to aid people with planning their end-of-life archival materials to be passed down to loved ones.  In the lifestyle sector, Little Train oversees the Australian launch of My Ayurvedic Diary. Established by two Brazilians studying at Ayurveda College in Byron Bay, My Ayurvedic Diary is a special planner notebook to aid people practicing Ayurveda with organising their activities. For the sports practice, the agency will handle the account for Team Sports 4 All, a non-profit that supports underprivileged families whose children want to improve their lives through sports activities

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