Alice Collins takes home a first
By Selim Unutmaz in Marcoms News on Monday, 22nd May 2017 at 12:57pmAustralian PR professional Alice Collins has made history by becoming the first PR practitioner to be recognised in the Young Professional of the Year award run by the international communications measurement and evaluation organisation.
Collins - who works for boutique Sydney PR agency Insight Communications - was runner up, winning the Silver award in the Young Professional of the Year category. The recognition broke new ground because the awards are typically contested by specialist media research professionals working for monitoring and evaluation companies.
“It’s extremely humbling to be the first PR practitioner in a field of media intelligence specialists to be recognised on a global scale for excellence in campaign evaluation and measurement,” Collins said.
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