New client win for Magnum PR in Grill'd
By Briana Healey in Marcoms News on Monday, 17th November 2014 at 11:14amSydney based agency Magnum PR has been appointed to handle PR duties for burger franchise Grill’d following a competitive pitch process.
Grill’d is an Australian owned burger franchise, and will ring in its 10th anniversary this year with new menu additions that promise to be a healthy choice for the consumer.
Magnum PR will be responsible for developing and delivering the brand’s PR, campaign media, content production and digital strategy as well as managing its growing social media communities across Facebook, Instagram, Twitter and YouTube.
“As a brand we have never used above-the-line advertising and don’t plan on doing so, hence the importance of selecting a PR agency with the strategic planning, creative and media relations skills...
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